What is Organic Traffic & How to Get More In today’s fast-paced digital world, every business strives to achieve a strong online presence, and one…
Definition: Personally Identifiable Information (PII) refers to any data that can be used to identify an individual. This can include a person’s name, social security…
What is a Referrer or Referral Traffic? Referrers, also known as referral traffic or referrer traffic, is a term used in digital marketing analytics to…
What is a SERP? In the world of digital marketing, the term “SERP” has a lot of importance. SERP stands for “Search Engine Results Page.”…
What is a Session? A session in digital marketing analytics refers to a period of time during which a user interacts with a website or…
What is a tracking URL? A tracking URL is a special type of URL that includes tracking parameters added to the URL query string. Tracking…