SEO Industry News


Google’s Featured Snippet is Losing Leverage – What Now?

Position Zero and Effects of Its Nullification Google introduced featured snippets in 2014. The promoted organic ranking provided users with direct and concise answers to their queries on the search results page. Users did not have to necessarily click on a certain link to determine whether the information there was […]

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What is the SEO Strategy for a New eCommerce Website?

When starting out as a fresh, new eCommerce site, it can seem daunting to go up against your competitors who have been around longer and have established themselves in the current market. However, with the right search engine optimization (SEO) tools, your website could be in fighting shape in no […]


Domain URL & SEO: The Essentials

Every website domain plays a role in the website’s overall rankings, whether to be its benefit or detriment. Let’s break down the important features of domains and why they weigh on your SEO rankings. There are three parts to a domain; an optional subdomain, a domain name, and the top-level […]


7 SEO Trends for 2020 to Keep You Ahead of the Game

Table of Contents 1. Voice Search2. The Dominance of Featured Snippets3. The Rise and Rise of Influencers4. Customer Experiences Will Continue to Rule5. Videos Will Continue to Rule SEO Trends for 20206. Longer Content to Improve Rankings7. Mobile Search Continues to SoarSummarizing the Top SEO Trends for 2020 SEO is […]